by Ricki Muñoz | Feb 25, 2025 | auto, design, user experience, Vehicle OS, video
Automotive UX is at a turning point—either continue chasing screen-heavy minimalism or embrace a smarter balance of digital and physical controls. At CES 2025, Scout Motors introduced Community UX, a bold challenge to the screen-dominated UX trend, blending digital...
by Ricki Muñoz | Jul 31, 2024 | auto, user experience
Ford is unleashing a substantial performance upgrade for Mach-E GT owners with their new performance upgrade that cuts 0-60 times from 3.8 seconds to just 3.3 seconds, a number that bests key competitors from Tesla and Porsche. We’ve seen this before from Tesla,...
by Ricki Muñoz | Oct 16, 2023 | auto, design, user experience, Vehicle OS
Kia’s Remarkable EV Strategy by Ricki Muñoz | Jun 19, 2024With Kia's launch of their new EV3 compact crossover, it has become evident that along with EVs 6, 9, and 5, Kia has rolled out a robust EV lineup covering nearly every key crossover segment: subcompact...
by Ricki Muñoz | Sep 26, 2023 | auto, design, user experience
From Motor Trend: “We know how to do drivetrains … and we’ve been in chemistry research for batteries for 20 years now. Software was bigger decision, because … We need to control the brain and the central nervous system of the car, and we...
by Ricki Muñoz | Sep 13, 2023 | auto, design, user experience, video
As part of BMW Blog’s excellent, in-depth interview with Kai Lander, head of BMW iDesign about BMW’s intriguing Vision Neue Klasse concept sedan, we were treated to a sneak preview of the next-generation iDrive software, including some novel interactions...
